I help entrepreneurial B2B firms and nonprofits harness the power of design to solve problems and improve products and services with Design Sprints that lead to practical creative solutions.
Design Sprint ⇒ Design
The most effective creative process starts with a Design Sprint. With a Sprint, there is alignment between teams, clarity in terms of priorities, and the end user is included early on. How does this project fit in with other efforts? Will it address a short- or long-term goal? How will this product/service be marketed? Why should the project be done now? These answers provide a framework for a more successful project.My senior-level, multidisciplinary background and broad skill base helps clients develop this framework so their creative solutions can have more impact.Good design is logical, intuitive, streamlined—and practical.